Beyond the basics
Most people have tried ChatGPT or another AI tool. Some have gotten useful results; many are still figuring out what it's actually good for. AI coaching closes that gap — systematically, with expert guidance tailored to your work.
This isn't a class. It's a working relationship where we focus on the specific tasks, workflows, and challenges in your professional life, and build your ability to use AI effectively across all of them.
What coaching covers
Every coaching engagement is different because every person's work is different. Common areas include:
- Advanced prompting — Moving beyond simple questions to structured prompts that get consistently excellent results. Learning to give AI the right context, push back on mediocre output, and iterate effectively.
- Tool selection and strategy — Understanding which AI tools are best for which tasks. When to use ChatGPT vs. Claude vs. Gemini vs. Perplexity. When AI helps and when it doesn't.
- Workflow integration — Building AI into your actual daily work, not as a novelty but as a reliable part of how you get things done. Identifying the high-value use cases specific to your role.
- Personalization — Setting up custom instructions, system prompts, and personalized AI assistants that understand your work, your preferences, and your standards.
- Critical judgment — Developing the instinct to know when AI output is trustworthy, when it needs checking, and when to do the work yourself.
How it works
Coaching typically involves regular sessions — weekly or biweekly — over a period of weeks or months. Between sessions, you apply what you've learned in your real work and bring back questions, challenges, and results to discuss. Think of it as having an AI expert on call who knows your work and can help you level up continuously.
Sessions can be one-on-one or in small groups (2-5 people from the same team or organization). Small groups work well when colleagues share similar roles or challenges — they learn from each other's questions and use cases.
Who it's for
AI coaching is designed for professionals and executives who are past the "what is AI?" stage and ready to get serious about using it well. Typical coaching clients include:
- Executives who need to understand AI deeply enough to lead with it
- Professionals looking to dramatically improve their productivity with AI
- Team leads who want to model effective AI use for their teams
- Anyone who's been using AI casually but knows they're leaving value on the table